As with other plans, the question is always when to start? Often the right moment seems to be the beginning of the year, Monday, vacation, willingness to open a company, change of job or after getting a dismissal ... In fact, it turns out that we build the brand all the time, but not always consciously. Because each of us is a brand. Building it simply means a conscious and comprehensive approach to this topic. This means that the sooner we start, the sooner we will start to feel the benefits. The decision is key. Then is the right time to summarize your current activities, strengths and weaknesses and prepare a strategy for building a professional personal brand. Only when we decide on a conscious and planned action can we speak of a professional approach to this topic. Thanks to this, we can discover our unique features and become unique. A brand can become a huge force, especially if quality is behind it.